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New York, NY XPEL Paint Protection Film (PPF), Ceramic Coating & Window Tint
Protect.
Preserve.
Personalize.
24
Locations
25000
+
Vehicles Protected
3000
+
5 Star Reviews
The Powder Shop
is defined by a calm, methodical approach to automotive protection where clarity and respect guide every interaction. Led by Damian and team, the studio emphasizes precision workmanship supported by transparent communication, ensuring clients remain informed throughout the process. This measured philosophy carries through each application of XPEL Paint Protection Film (PPF), Ceramic Coatings, and Window Tint, where protection is treated as a long term decision rather than a cosmetic upgrade.
Experience in the automotive industry informs a consistent standard of quality across a wide range of vehicles. From daily driven Tesla models navigating dense urban environments to performance vehicles, Ferrari, and refined Luxury SUV platforms, every project is approached with the same attention to detail and material integrity. The studio’s comprehensive use of XPEL solutions reflects a commitment to durable protection and clean, intentional execution.
As an ALSET Auto affiliated studio, The Powder Touch operates within a national framework of quality and trust while preserving a distinctly personal service ethos. Each vehicle is handled with fairness, transparency, and technical care resulting in protection that respects both the vehicle and the owner’s expectations.
2025 XPEL National Dealer of the Year
ALSET Auto is honored to have just received the coveted "National Dealer of the Year Award" at the XPEL Dealer Conference (XDC) in San Antonio, TX. This distinguished award recognizes every ALSET Auto location's commitment to quality and customer service.
Protect
Paint Protection Film
PPF is a durable, self-healing film that protects your investment from unsightly and inevitable rock chips and deep scratches.
Preserve
Ceramic Coating
Nano-Ceramic Coatings offer a super glossy, extra hard layer of protection to shield your paint while making maintenance a breeze.
CYBER SHIELD COMBO
70% of ALSET Auto customers choose to protect their EVs with our CYBER SHIELD combo within weeks of taking delivery. This service offers the best value and peace of mind, providing the right level of protection where you need it most by combining our Full Front PPF Package with our Full Exterior and Interior Ceramic Coating Package.
What's Included?
THE COMBO
70% of ALSET Auto customers choose to protect their EVs with our CYBER SHIELD combo within weeks of taking delivery. This service offers the best value and peace of mind, providing the right level of protection where you need it most by combining our Full Front PPF Package with our Full Exterior and Interior Ceramic Coating Package.
Whats Included?
Whats Included?
Personalize
Colored Paint Protection Film
Debating between protection and aesthetics? Now you can have both! Available in over 100 colors in various finishes like gloss, metallic, satin, matte and color shifting.
THE ALSET ADVANTAGE
Carfax Certified
We’re the only nationwide paint protection installers to earn the title CARFAX Certified. This means every service we perform is listed on your CARFAX report which increases resale value and helps with insurance claims.
Made in the USA
All of our XPEL paint protection films and coatings are proudly made in the USA, not overseas like the majority of brands in the industry like 3M, STEK and Ceramic Pro.
Instant all-inclusive pricing
If you can buy a luxury EV on your smartphone in minutes, you shouldn’t have to call and drive all over town for a quote to protect it. At ALSET Auto, the price you see is the price you pay. No up-selling, bait-and-switch or pricing gimmicks.
HUNDREDS OF FIVE STAR REVIEWS!
Garage Slick/ ALSET Auto customers praise not just the quality of our products and installation, but more importantly, the experience and level of service and communication they receive from start to finish.
